NEWSee how we delivered a record £2.4m TikTok LIVE — read the case study
About us

Built for the live era.

Stone & Watson LIVE was founded on a simple observation: social commerce isn't a marketing channel, it's a trading floor. So we built an agency that trades.

Our story

Commerce moved into the feed. We moved with it.

From our first live stream to managing millions in monthly GMV, everything we've built comes from one belief: the brands that win on TikTok Shop are the ones that show up daily and trade like it matters.

Values

How we operate.

🎯

Mapped to a number

Every engagement starts with a target and a plan backwards from it. If we can't map your goal to actions, we won't take the brief.

🏠

Everything in-house

Strategy, production, creators, paid — one team, one Slack channel, zero handoffs. Nothing gets lost between agencies.

📊

Honest by default

We report against contribution margin, flag what isn't working, and tell you when a channel isn't right for your brand.

Team

The people on the floor.

Placeholder team — swap in your real people and photos.

MS

M. Stone

Founder & Strategy

JW

J. Watson

Founder & LIVE Production

AC

A. Carter

Head of Creators

RB

R. Brooks

Head of Paid Media

Careers

Love live commerce? Come trade with us.

We're always looking for hosts, producers, creator managers and media buyers who get the feed.

careers@stoneandwatson.live

Work with the team behind the records.

Book a call and meet the people who would actually run your account — no bait and switch.